Emerging from beta
April 1st, 2008 by Nigel Cheshire. Posted in EnerjyAfter three months of beta testing Enerjy, it’s April 1st and that’s the date we always said we would go live with the commercial version of the product. So, as of today, we’re switching from the free beta version to a 30-day trial model. If, 30 days after you download and install Enerjy, you decide to keep it, you’ll need to buy a license at $195.We have discussed the variables at length. The sub-$200 level feels right to us, in terms of the value that the product brings. Software pricing is a tricky subject and it’s amazing how almost everyone has an opinion on it. Feel free to comment if that includes you. We’ve also discussed the relative merits of a 30-day trial versus having a “free” and a “professional” version of the product. The problem with the latter approach is that different people will pay for different features, so it becomes hard to draw the line between the “free” and the “paid for” feature sets. So, in the end, we decided to go with a pretty traditional model, a $195 perpetual license with a 30-day trial.During the beta period, we had about 1,200 people download and try out the product. We have also been pretty pleased with the level of engagement on the forum. In fact, we decided to give free licenses to anyone who posted on the forum during the beta period. Just our way of saying thanks for participating. Also, students and other academic uses should be free, we think. If that includes you, drop us a line.So, to everyone who participated in the beta, we thank you. If you have thoughts or suggestions about the commercial model, please send them our way. We’re all ears.
April 3rd, 2008 at 10:38 am
Hey Nigel,
Congratulations on the release and best of luck with it!
I hope you got the pricing right. I wouldn’t call software pricing tricky myself, I’d call it a black art, that just makes me wanna scream!
All the best,
Paul
April 8th, 2008 at 4:43 pm
You got that right. Thanks Paul.